A Legacy Reimagined: The New Identity of Fine Art Cottage
A Legacy Reimagined: The New Identity of Fine Art Cottage
A Legacy Reimagined: The New Identity of Fine Art Cottage
Fine Art Cottage is a photography studio with a legacy spanning nearly a century. Established in 1928 as Lalit Kala Kutir, it has been carried forward through three generations, capturing life’s most meaningful moments with artistry and authenticity. As the brand enters a new era, the goal was to carry this legacy forward through a timeless, modern identity.
The Challenge
To evolve a century-old brand without losing its essence. The visual identity needed to reflect heritage and trust while appealing to a new generation of clients in a digital-first world.
Our Strategy
We focused on continuity with clarity, preserving the emotional weight of the brand’s history while creating a system that feels relevant today. The strategy centered on simplicity, elegance, and modern refinement rooted in tradition.
The Solution
A visual identity built on clean serif typography, symmetry, and balanced proportions.
The design embodies trust and timelessness, while a neutral, sophisticated palette ensures adaptability across print and digital mediums.
Measured Impact
The refreshed identity gives Fine Art Cottage a consistent, credible, and elevated presence — honoring its past while preparing it for long-term relevance.
Delivered by Idea01
Brand Identity Design
Brand System and Visual Direction
Business Card Design
Brand Board and Guidelines
The Challenge
To evolve a century-old brand without losing its essence. The visual identity needed to reflect heritage and trust while appealing to a new generation of clients in a digital-first world.
Our Strategy
We focused on continuity with clarity, preserving the emotional weight of the brand’s history while creating a system that feels relevant today. The strategy centered on simplicity, elegance, and modern refinement rooted in tradition.
The Solution
A visual identity built on clean serif typography, symmetry, and balanced proportions.
The design embodies trust and timelessness, while a neutral, sophisticated palette ensures adaptability across print and digital mediums.
Measured Impact
The refreshed identity gives Fine Art Cottage a consistent, credible, and elevated presence — honoring its past while preparing it for long-term relevance.
Delivered by Idea01
Brand Identity Design
Brand System and Visual Direction
Business Card Design
Brand Board and Guidelines
The Challenge
To evolve a century-old brand without losing its essence. The visual identity needed to reflect heritage and trust while appealing to a new generation of clients in a digital-first world.
Our Strategy
We focused on continuity with clarity, preserving the emotional weight of the brand’s history while creating a system that feels relevant today. The strategy centered on simplicity, elegance, and modern refinement rooted in tradition.
The Solution
A visual identity built on clean serif typography, symmetry, and balanced proportions.
The design embodies trust and timelessness, while a neutral, sophisticated palette ensures adaptability across print and digital mediums.
Measured Impact
The refreshed identity gives Fine Art Cottage a consistent, credible, and elevated presence — honoring its past while preparing it for long-term relevance.
Delivered by Idea01
Brand Identity Design
Brand System and Visual Direction
Business Card Design
Brand Board and Guidelines
Client
Fine Art Cottage
Year
2025
Category
Photography Services
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